Scott Ott's Michael J. Embryo's Commercial

He says:

The ScrappleFace Enterprise Institute, a satirical think-tank which produced the response ad, said an earlier version of the spot showed the baby in the womb moving about, sucking its thumb and appearing to yawn, but that was considered “too emotionally charged.”

“We decided to go with the still photo,” said an unnamed Institute spokesman, “because we didn’t want to beat people over the head with the obvious, or give them false hopes that a cure would be found for abortion.”

The spokesman declined requests for ultrasound interviews with the intra-uterine actor, adding that “he’s not a very public person…at least not at this point.”